podcasting in business

How can you use podcasting to build your authority in your area of expertise? Podcasting gives you the opportunity to share what you know while reaching people wherever they are in the world, whenever they want to listen. You can go almost anywhere your listener goes and they will gladly take you along.

I’m sharing a little about my podcasting journey and how working with Jen Edds from The Brassy Broadcasting Company helped me get started. We talk about how hearing someone’s voice can resonate much more deeply with us than reading words on a page.

Podcasting is a dynamic way to share your expertise while also sharing your human side. And you don’t even have to have a podcast to leverage the power of podcasting. Jen shares how being a guest can be an easy way to dip your toe into the podcasting pool and what you need to get started.

Listen Now!


What You Will Learn in this Episode:

  • Why now is the perfect time to get started
  • Where to find ideas for topics and episodes
  • Ideas for repurposing content
  • Why you need to be a guest on podcasts
  • How podcasting builds relationships

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