Law Firm Business Development Tips That Actually Work

March 11, 2021
Law firm marketing and business development are important aspects of your firm's success. Don't just listen to any advice on the matter. Instead, look to data.

Law Firm Ownership Changes Every Lawyer Must Know

September 2, 2020
If you’re like so many folks out there, your first thought upon learning that non-lawyers can now own law firms was probably, Is that even legal? But you’re not like most folks out there. You’re a lawyer, and so of course you know that it’s legal. What might surprise you is that it’s also a good thing.

Community Outreach Marketing Builds Trust and Clients

July 24, 2020
The ability to build relationships and trust with clients, with the community, and with other professionals is key to your success. The person with the power to cultivate these relationships should not be stuck in an office behind a desk.

Estate Planning Client Experience: Show Up with Purpose

July 6, 2020
In this week's podcast, estate planning attorney Jim Miskell shares how staying anchored to his purpose, being present, and being personable have helped him adapt to new ways of serving his clients in his law practice. It doesn't always feel natural, but he and his staff are committed to showing up, figuring it out, and creating an exceptional experience for their clients.

Client Buying Decisions: Shift Your Strategy Now

June 28, 2020
Molly McGrath, founder of the Hiring & Empowering Solutions Podcast, speaks with us today about how the recent pandemic has driven your clients online, how to obtain and digest their buying decision information, and why it's your responsibility to get in front of them.

Estate Planning Marketing: Strategies to Win Online Clients

May 14, 2020
Rare is the person who invests in an estate plan on impulse. After all, anyone urgently in need of one is probably already too late. Instead, folks thinking about how best to protect their assets do their research. And by research we don’t mean the library; we mean Google. Your job is to meet them at the preliminary searching stage with answers before they’ve even formulated their questions. In other words, their searching needs to land them on your website—and keep them there.

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